» To resolve complaints efficiently, fairly, and effectively as promised in the PCB Client's Charter;
» To improve the rate of resolving complaints received from the public;
» To provide and improve facilities for the public to lodge complaints;
» To reduce repetitive complaints against the public services;
» To introduce changes and innovation based on public complaints received;
» To provide advisory services to agencies in order to improve the effectiveness of public complaints management system;
» To detect issues than can lead to complaints made by the public; and
» To obtain public opinion to ensure the success of the Governments' development programmes.